Wednesday, November 14, 2012

Research Report on ‘Indian Immunization Programme’ released on Children’s Day



Crucial issues in immunization coverage across India and the way forward
are highlighted in the study




New Delhi, 14th November 2012:  Commemorating Children’s Day, Imprimis Research and Advocacy, a specialist wing of Imprimis PR, has released ‘Indian Immunization Programme – A Literature Review’ (http://www.imprimispr.com/indian-immunization-programme-nov2012.pdf) to highlight the key challenges affecting universal vaccination for kids in the country and provide a plan of action for improvement in the future.  

The report provides insights into the vast literature pertaining to vaccination under one cover, presenting a fresh perspective on the Indian immunization programme. The report shares the lessons, challenges and solutions to reach the desired goal of the Universal Immunization Programme.

Providing the need for such a report, Mr Aman Gupta, CEO, Imprimis PR Pvt Ltd, said: “Vaccines are a crucial and economically the most viable instrument for any country to manage its disease burden. All-inclusive immunization is a basic step towards a healthy nation. This study breaks new ground in identifying strategic action plans to increase the immunization coverage in India.”

Imprimis Research and Advocacy develops focused analytical methods to provide business/market intelligence knowledge across various industry sectors. Besides expertise in the healthcare sector as well as strategic research and advocacy consultancy, it also bring to the table product-focused communication approach for other sectors that it specializes in -- be it Retail, Healthcare and Pharma, Education or Information and Communications Technology.

Underlining the capabilities of research services, Ms Neha Jindal, Research Lead, Imprimis Research and Advocacy, said: “Research Advocacy is a systematic search for an answer to a given question. With our PAN-India wide network and unique research techniques, we have the ability to comprehend issues and design customized research solutions.”



Report Highlights- Main strategies to increase immunization coverage:

  • Improving access of large populations in rural areas and socially-weaker sections in urban areas
  • Educating people about benefits of immunization in preventing illness, disability and death
  • Increasing awareness about available immunization services in both urban and rural areas
  • Expanding vaccine delivery system and cold chain equipments such as voltage stabilizers and vaccine carriers
  • Developing transportation, supply chain logistics, service delivery data and records for reporting mechanism
  • Drafting state-specific action and micro plans identifying objective, strategy, expected output and budget for the activity -- to facilitate achievements of state-level immunization coverage parity in India.

For further information, please contact:
Neha Jindal: njindal@imprimispr.com

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